Saturday, August 16, 2008

DESIGNERS INSPIRE #5 BE PRIV!!!

I LOVE THE FOREIGN FUNKINESS OF THIS BRAND.  IT'S SO VIBRANT AND YOUTHFUL (which is just what some of us stuffy 22 year olds need, lol).  SINCE MY FRENCH IS STILL A LIL SHAKEY (i promise i will be fluent by next summer... :/) I'LL LET THE FRENCH CLOTHING LINE EXPLAIN THEIR CONCEPT IN THEIR OWN WORDS...
"Be Priv was born, between street movements and fashion influences, of Sarah and Ilane (25 and 23 years). After having worked in collaboration with many artists, the two creators wish to propose their creativity while devoting themselves entirely to the development of Be Priv.
Definitively “fresh”, the brand is developed in a smart and street universe displaying funky colors and playful printed matters.
The two young designers are inspired by urban trend and by codes which are appropriate to realize more and more surprising collections. The humour and the fancy will always be the key words for the Be Priv collections.
Be Priv targets quite specific customers: the 15-25 years old. By its strong graphic universe and its media positioning, the brand wishes to answer their sharpest waits. More than creation of a brand, it’s truly a movement, a community which they try to create."
THAT WAS LIKE A ENGLISH COVER OF THEIR MISSION STATEMENT IN FRENCH...I HOPE YOU ATLEAST GOT THE GIST OF WHAT THEY WERE SAYING.  CHECK OUT THERE LIMITED FASHIONS BELOW AND HOPEFULLY IT WILL INSPIRE YOU TO LIVE OUT THE REST OF THE SUMMER TO THE FULLEST:).




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